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Meet the team
Fiona Edwards
Founder / Director
I began my affiliate career back in 2005 as a university project, selling holidays and car hire in France. Since then I’ve had the opportunity to work alongside some great minds in the agency world and on dozens of amazing clients. From financial and telecom giants to niche SME retailers, all with fascinating business models and unique objectives. After launching affiliate marketing departments for other agencies and seeing them go from strength to strength, I decided to set up my own. Outside of work I like wild camping, canoeing and survival techniques. Basically, if Armageddon comes you’ll want me on your team!
Margaret Herrera
Affiliate Director
I have worked in affiliate marketing for over 15 years, and loved every minute… highlights of which were travelling to overseas conferences and taking full advantage of all the free bars I could, all in the name of networking of course! My current interests are fairly normal, spending time with friends, a few sports here and there. Random facts: I have never done (or ever will do) CrossFit or watched a single episode of Game of Thrones!
Gill Makepeace
Head of Affiliates
In 2002 I started my first role in ecommerce working in web production and content roles, before starting in Affiliate Marketing in 2009, managing the programme of a large department store. I loved the change, getting the opportunity to meet lots of people and build relationships that were valuable for all parties. The events both in the UK and internationally were a great perk of the industry that I’ve really enjoyed. I continued to gain more experience and understanding of the industry by working in Publisher and Network role, so I now can have a full perspective. When I’m not working, I’m a big foodie and travel fan, generally combining the two. I enjoy getting out for long walks in the countryside, live music and I love animals, I may be slightly obsessed with our cat Tiger.
Casey Mann
Business Manager
I’m fairly new to affiliates, but being a bit of a chatterbox it fits in quite nicely with my personality! Previously I worked for many years for Toyota and Lexus GB in various roles – mainly ones that meant I could speak to people all day! I love cars, football, and getting very involved with running and cycling challenges.
Chantal Cooper
Affiliate Manager
My 9 years of digital marketing experience are made up of a mixture of affiliate marketing, website management and digital/technical project management. I have experience in the set up and management of EU, US, AU and UK affiliate programs and I love getting to know affiliates across the globe! I’m a rare breed of digital marketer as I’m a creative type who also loves analysing data… apparently a bit of an oxymoron.
As a new mum my hobbies are now largely baby centred but my favourite pastimes include playing football, making jewellery and visiting theme parks and attractions. As soon as our daughter can walk I’m sure there’ll be a football put near her feet!
Heleni Chronopoulos
Digital Marketing Assistant
I am a Guatemalan girl and new in affiliates. I love this job, it is different and interesting. I have worked with many companies like Unilever, World Food Program and also Disney World in Florida and it has been a full experience. I consider myself a people-person, I love meeting new people and learning from them, I enjoy working overseas and being part of this team.